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Company Brand Development Package




3 months

This package includes the full development of your company’s new brand using our proprietary 5-Step Branding Process and includes strategy; logo and identity development; digital, product, and print materials design; brochure/portfolio website; social media headers; and profile design and support.

Our process is broken into three phases (all included): Pre-Production, Production, and Post-Production/Launch, and includes project management, strategy, and content development throughout. Deliverables for each phase are listed below.

Phase 1: Pre-Production

  • Existing brand audit and market/competitor research and analysis

  • 2-hour Vision & Brand/Design Assessment Session with Krista Clive-Smith

Phase 2: Production

  • Corporate Brand identity design and refinement, including signature colors, fonts, and a custom logo (most often composed of an icon and a word mark combo) with unlimited revisions (up to 6-call series); Brand Style Sheet/Brand Guidelines document

  • Print and digital materials design: business card, letterhead, notecard, and envelope with 2 rounds of revisions included (additional designs can be created at an additional charge)

  • 5-slide company branded slide deck template design (2 rounds of revisions included; additional slides can be created at an additional charge)

  • Product/merchandise design (uniforms, merchandise, stationery, or drinkware) with 2 rounds of revisions included (additional designs can be created at an additional charge)

  • Digitized company logo for embroidery

  • Strategy, layout, and design of your company’s brochure/portfolio website (3-call series with 5 pages and 2 rounds of revisions included; extra revisions or extra pages can be added at an additional charge)

  • Coding of the final, approved website design from InDesign into Wix

  • Final content development, copywriting, and proofreading of website content

  • Custom social media header design (2 rounds of revisions included; additional designs can be created at an additional charge)

Phase 3: Post-Production/Launch

  • SEO and keyword development, page indexing, meta descriptions for each page of website

  • Tightening of social media profiles and settings; resizing of new header images to all social profiles (Facebook, Instagram, Twitter, YouTube, and LinkedIn)

  • Refinement of your company’s content pillars

  • Development of 30 unique, research-based hashtags and a guide on how to use them on your social media platforms

Please note: Clients are required to provide their own website domain, email addresses, and professional photography (minimum of 15 high-resolution photos) prior to package commencement. Please reach out if you would like us to share our list of preferred vendors.

Delivered by:

CLUTCH Personal Branding

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